SUMMARY OF QUALIFICATIONS
- develop compelling messages and eye-catching visuals for effective communications
- deliver engaging collateral, intriguing press releases, informative newsletters and concise web content
- juggle many projects and ensure they are handled in order of importance, even as priorities shift
- understand the importance of developing close professional relationships with stakeholders
- proactively assess challenges and implement creative solutions to advance goals
- bring exceptional organization and efficiency to project management
WORK EXPERIENCE
Director – Marketing & Communications
Professional Beauty Association (Scottsdale, AZ)
April 2003 – October 2007
- oversaw all facets of marketing and communications for national non-profit trade association, its major trade shows and related programs
- managed three-person creative team and tracked priorities in a complicated production schedule
- wrote or edited all collateral, maintaining consistent voice and quality standards
- handled media relations, press releases and media buying
- developed and administered budgets
- performed in a cross-functional team environment
- worked closely with board of directors and volunteer committees
Assistant Account Manager
Gauger + Santy (Phoenix, AZ)
September 2002 – March 2003
- worked with clients to define brand strategies and develop marketing campaigns
- researched and wrote creative briefs to inform client project development
- wrote and edited press releases, print advertisements and collateral
Senior Producer – usnews.com
U.S. New & World Report (Washington, DC)
October 1998 – June 2001
- wrote, edited and organized website content and weekly e-newsletter
- coded and coordinated implementation of site-wide redesign
- 2001 National Magazine Award – Best Website
EDUCATION
Smith College (Northampton, MA)
BA 1997 – French Language & Literature
Honors: Phi Beta Kappa, Dean’s List
ADDITIONAL SKILLS
- strong copyediting and proofreading skills
- computer literate: MS Office; InDesign; Photoshop; database programs; HTML